Visa (V.N) said on Tuesday it will start testing a new way for businesses to fund international payments by allowing them to use stablecoins instead of pre-depositing cash in local accounts.
The move signals growing acceptance of these digital tokens among major businesses, who have been emboldened by the United States passing the Genius Act, a law that set clear rules for stablecoin issuers.
“The Genius Act changed everything. It made everything so much more legitimate. Before that regulatory clarity, all the big institutions were sort of on the fence,” Mark Nelsen, head of product for Visa’s commercial and money movement solutions, said in an interview with Reuters.
The company is working with some unnamed partners and plans to expand the pilot program next year, it said.
The pilot initiative will allow banks, remittance firms and other financial institutions to pre-fund accounts with stablecoins instead of traditional currencies.
Such a move could make cross-border transactions faster and free up cash, as companies often have to lock funds in multiple currencies worldwide to cover local payouts.
Stablecoins are digital tokens designed to keep a constant value. They are often backed by traditional assets such as the U.S. dollar or Treasuries.
Their utility in moving money quickly across borders has fueled concerns that they could erode the market dominance of some payment companies and regional banks.
“Stablecoins are moving from crypto gimmick to financial plumbing. It’s one of the reasons we launched an inverse regional bank exchange-traded fund, as I think the regionals are in trouble,” CEO of Tuttle Capital Management Matthew Tuttle said, referring to a fund designed to profit when regional bank stocks decline.
Visa’s pilot program, however, highlights how some incumbents are focusing on collaboration instead of competition, turning stablecoins into a tool to reinforce their own infrastructure.
“The amount of software and technology that’s been deployed globally for payments is hard to recreate. So it seems more likely to just incorporate stablecoin technology into existing flows,” Nelsen said.
